- Advertorials, sponsored posts, and straight up ads. I have not done any previous to this post, and I also don't anticipate doing any. I am a little fish in a big blogging pond but regardless if the opportunity comes my way I will comply with FTC guidelines and make it clear that this is a sponsored post (although TBH I feel like those are pretty obvious when people do them).
- Affiliate links: I don't have any and I don't see myself using any in the near future.
- Products sent for promotional review: I don't get products sent to me but I am not adverse to the practice. If a company were to send me a product for review, I would obviously disclose it and also try to give a fair, balance, review. I don't gifts with purchase, point-of-sale samples, or in-store requested samples under this umbrella.
- Conflict of interest: Okay, this one is tricky. A few years ago I applied and was technically hired to work freelance for MAC which as an FYI is owned by Estee Lauder Companies. And then maybe 6 months later (July 2010?) I re-submitted my paperwork so that I could correctly be input into the system and conceivably work for MAC. However beyond my initial tryout interview I have not spent even a minute working behind the counter. So technically while I am "employed" by MAC I've never worked for them nor have I received compensation from them.
- Any links in my sidebar or within posts are websites and/or blogs I go to on my own time and do not receive compensation for providing any links. Any links posted on my Twitter/Tumblr fall under this with the exception of reblogs/retweets for giveaways. While technically if I won I would be receiving compensation for promoting a blog, I haven't won yet. Also I think that's pretty transparent in the reblog/retweet.
- All opinions expressed are my own and do not reflect those of my employer. I work for a very large corporation and I have no intention of mentioning who my employer is and what they do, however I would like to make that abundantly clear.
Tuesday, March 19, 2013
So recently, the FTC updated their blogger guidelines. UGH BUMMER. I think it's good, because there are bloggers that are not as transparent as they should be; if only we could get photoshop guidelines, right?! But I think on the other hand, there are online magazines and real magazines that are as opaque as can be because they don't have to follow these guidelines. I do have a disclaimer on the right-hand side of my blog that says: "Unless explicitly stated otherwise, any products reviewed have been purchased by Ms. Meghan for review/enjoyment." And this is still true, but I wanted to hash out the details a little bit more clearly. So with all that being said let's get a few things out of the way.